HOW GEN Z FINDS FULFILLMENT IN SOFT SAVING

How Gen Z Finds Fulfillment in Soft Saving

A New Kind of Wealth: Gen Z Is Rewriting the RulesFor decades, financial success followed a familiar pattern: gain gradually, save strongly, acquire a home, and plan for retirement. Yet Gen Z is approaching money with a fresh point of view. As opposed to concentrating solely on long-lasting buildup, this generation is focusing on balance, well-

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